We are really grateful to all the supporters who have added routes to the site. In return we have promised to supply information on how often routes are being walked. We are working on an automatic system which will generate a report and send it out each quarter, but in the meantime you can see the results on the new resources page - http://www.walk4life.info/about-walk4life/walk4life-resources
We have created the resources page as a one-stop-shop for supporters who want to access material from us. We will increase the content on there as we publish more, but if there is anything you'd like to see on there please let us know.
Regular supporters will know that we sent out a report on use of routes in January - which was not 100% successful. The format we used was not accessible to everyone, and we managed to create a deal of confusion. We are working on streamlining the process, and hopefully you'll start to receive the new format reports in April. In the meantime we have added the latest report to the resources page. It is 260 pages long ! But it is in alphabetical order of support organisation name, so you can navigate through to the page you want to see.
You will note that the figures look a bit disappointing in terms of how many people have 'completed' a route. This is because only a small proportion of the people who are using the site are tracking their progress at the moment. We are working on this, and we hope the release of 'groups' and, in particular, 'challenges' will provide motivation for more people to record their activity.
The reports do show useful information though - the map shows grey dots for all the walks currently on the site, and coloured dots for those that have been 'completed'. This will provide a useful and interesting benchmark as the site develops - we hope to have the whole country covered in dots with the next couple of years !
In the report each organisation has a page, and their walks are listed in alphabetical order. For each walk 4 different statistics are shown: page views, unique page views, time spent and completed.
- Page views - this is simply how many times the walk has been looked at by anyone
- Unique page views shows how many different people have looked at the walk
- Time spent shows how long, on average, people spend looking at the page. Anything less than about 5 seconds means that people haven't really looked. For most of the walks the time is well above 30 seconds showing that the majority of people finding a walk are spending time looking at it and deciding whether to walk it.
- Completed - shows how many times anyone has clicked to say they have walked a route. This, of course, only a tiny sample of the people who may have walked it. It is likely that many of the people who have viewed a walk will have gone on to walk it - but at the moment we can't provide that data.
This initial report provides a useful benchmark, as Walk England start to seriously promote the site, and launch new functionality, we anticipate that the numbers will rapidly start to rise - so keep looking at the reports !
If you have any questions about the reports or the data please contact us at websupport@ walkengland.org.uk